Heartland Ag was opened in 1981 in Ames, Iowa and Grand Island, NE as company stores for Tyler Corporation of Benson, Minnesota. The major products that were sold and serviced by Heartland Ag in Iowa, Missouri, Nebraska, Kansas, and Colorado were Tyler pull-type fertilizer applicators, Tyler fertilizer tenders, Ag Systems anhydrous toolbar applicators, and Ag Systems wagons and anhydrous tanks.
In 1992, Tyler Corporation purchased the flotation fertilizer application line from Mertz Co., and soon introduced a new full line of Titan flotation applicators, and new Patriot row crop sprayers. Heartland added these product lines to their customer offering. In a short time, both the Titans and Patriots became a standard in the industry. Heartland became recognized as being a leader in sales and service of custom application equipment. Due to the increase in sales and a need to better service customers in Missouri, Heartland opened a branch operation in Marshall, Missouri in 1995 which continues to service customers in the area today.
Case IH acquired Tyler Manufacturing in 1998 and named Heartland Ag as one of 11 exclusive distributors in North America for its complete line of specialized sprayers. Heartland Ag is the exclusive distributor of Case IH application products in Iowa, Missouri, Nebraska, Kansas, and Colorado. This new Case IH product line soon became a leader in the fertilizer and chemical application equipment industry.
March 5, 2019 – Hutchinson, Minn.
Merger Creates Largest Case IH Commercial Application Equipment Distributor in North America
Heartland Ag and Ag Systems Combine To Expand Capabilities for Customers
Long-time fertilizer and crop protection application equipment distributors, AG Systems, Inc. of Hutchinson, Minn., and Heartland Ag of Ames, Iowa, merged to create the largest Case IH commercial application equipment distributorship in North America. The new organization will operate under Heartland AG Systems, Inc.
The merger brings customers an expanded footprint, with nine locations across eight states, from the upper peninsula of Michigan to Colorado from east to west and from North Dakota to Missouri from north to south.
The combined company will continue to offer the entire Case IH commercial application equipment line-up, including Patriot® Series sprayers, Titan™ Series Floaters and the Trident™.
Combination Applicator; as well as the RBR self-propelled applicators and a full portfolio of fertilizer- and application-related products and services. Ag retailers will also continue to receive customized mobile support.
In addition to a shared heritage carrying Case IH products, AG Systems and Heartland Ag are of similar size and both businesses have focused on the ag retail and custom application segment throughout their history; creating connectivity across the new organization in operations, experience and expertise.
“This is an exciting time for our companies,” said Bill Oltean, president of Heartland Ag. “We’re creating opportunities for our employees, customers and partners by bringing together our collective capabilities with our Case IH commercial application equipment portfolio.”
The company also anticipates an ever-expanding offering to address the growing needs of their customers. According to Arnie Sinclair, general manager of AG Systems, “The demands required of our ag retail customers continue to increase as the operations of their grower customers expand, so they need forward-thinking partners that understand the dynamics of their business and also have the capability to create solutions that help them succeed. This move ensures we have both the horsepower and expertise to be that type of partner today and tomorrow.”
With the spring application season fast approaching, customers can rest assured operations will continue uninterrupted. “Both companies have a history of successfully supporting their customers under the fast pace and tight windows that are inevitably part of the custom application business. It’s what our reputation is built on, and that isn’t going to change,” said Sinclair.Download Press Release (pdf)